Several methods of instruction are utilized: lectures, case discussions, workshops, group projects, and guest presentations. The core concepts and discussions are presented in the main sessions, which are led by the instructor. Some of the case discussions are assisted by a guest who brings special knowledge to the time period of that particular case or who brings professional expertise to the body of knowledge under discussion. See the Course Calendar for detailed information on each session.
This course incorporates both individual and group efforts. Students form study groups early in the quarter and meet regularly to prepare for class discussion. Each group will be required to present a case opening for two of the cases during the term. Email assignments are submitted individually or as a team, and group discussion is encouraged even for individual assignments.
In addition, a group term project and in-class presentation is required.
Finally, a web-based learning portfolio called the MFP Forum reflecting each student’s personal takeaways from E140A and MS&E472 is required.
There are no prerequisites. A working knowledge of accounting is helpful — typically gained by taking MS&E140 or Econ 90 beforehand (or simultaneously). In addition, knowledge of organizational behavior (e.g., MS&E180) could prove useful. Students from E145 and MS&E472 (or similar courses) will have the benefit of previous instruction in entrepreneurship.
All students requesting admission to E140A must be previously selected Mayfield Fellows. Please see the MFP site for more information. Sorry, no auditors can be accommodated in E140A.
During the course of the term, each study group will be required to present two case openings to facilitate the discussion for particular sessions. Each case opening should consist of
In addition, case openings should make use of the eCorner video clips. The total length of the case opening should be no more than 10 minutes (strictly enforced). If your group makes use of overhead slides or other presentation material, you should limit yourself to just a few items. Case openings should emphasize the frameworks and models covered in class and should be in the same spirit as other presentations made by the teaching team. You should email the teaching team a copy of any slides. By the following Monday after the opening, the team will receive a short email with feedback from the teaching team. The grade for the openings will fall into three categories: (1) exceeds expectations, (2) meets expectations, and (3) needs improvement.
Assignments are to be written individually or as a team, as specified by each specific assignment, and should be posted to the MFP Forum under the assignment topic for the relevant session. Even when the writeup for an assignment is individual, you may discuss your content explicitly with your study partners.
In general, use a bullet-point format and keep the submission short and concise (less than one page). Assignments must be posted no later than 9AM on the day of the corresponding session (see E140A homework policy page for more information). The teaching team reads each response before class starts to optimize that session’s learning environment. Grading is on a “check plus(+)/minus(-)” basis and only students receiving “minus (-)” scores are notified by email.
Since assignments are posted to a common forum, it is important to formulate your own opinion and to post your submission before reading others’ entries. That said, once you’ve posted your submission, you are strongly encouraged to review your classmates’ postings. Common errors to avoid include: